FORM Network Marketing Success: How To Talk With Your Prospects

FORM Network Marketing Success:  How To Talk With Your Prospects

Do you have a plan when talking to a new prospect, or do you just kind of wing it?

Something that helped me when I first started in the industry, was using the FORM Network Marketing formula. This business is based on relationships and when you find out more about your prospect, the better you will understand who they are and what they are looking for.  Maybe their job sucks, they never get to see their family, and they are so busy being broke-and-busy they don't even realize it! Once you find out a more in depth perspective of who your prospect is, you will see exactly what they want, need, and strive for.

This all comes together in the FORM network marketing formula.

Family Are they married?
Do they have children?
How old are their children?
Where are they from?
Where did they grow up?

Occupation
Where do they work?
How long have they been there?
What do they do there?
Do they like it?
If they could change one thing about their job what would it be?

Recreation
What do they do for fun?
What are their hobbies?
What are their interests?
Do they take any vacations?
Where to?

Message
Here is when, if you feel the time is right, you share your message.  There is no clear cut answer as to when the "right time" is and this will vary from prospect to prospect.  The important part is that you are forming relationships with people.  It's not just about getting them to be interested in your business, but they may have a service that is
of value to you as well.  If they seem interested or ask, then by all means, deliver!  But this may take time, and that is okay too!  Whatever you do, make sure you are coming across genuine, and not sounding like a used car salesman.

Overall, the idea is to practice using the FORM network marketing approach on everyone, even strangers in line at the grocery store until you are comfortable using it regularly.
Eventually you will be so comfortable using this approach it will naturally guide your conversations.


- Brian
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